Welcome to Claire Mason

Training Academy

About Claire Mason

Yes, I am one of those marketers who speaks about V.I.S.I.B.I.L.I.T.Y.
I've been doing this for years, but recently I found myself in great company.
With Gartner and HBR no less.
Research confirms that B2B buyers are spending only 17% of their time interacting with you or your sales team. The rest of the time they're looking you up on platforms you don't own or pay for.
In other words, earned media.
I help my clients:

➡️ Get credible
➡️ Get visible
➡️ And grow

And I do this using my proven #ThoughtLeadership #publicity strategies.

About Claire Mason

Yes, I am one of those marketers who speaks about V.I.S.I.B.I.L.I.T.Y.
I've been doing this for years, but recently I found myself in great company.
With Gartner and HBR no less.
Research confirms that B2B buyers are spending only 17% of their time interacting with you or your sales team. The rest of the time they're looking you up on platforms you don't own or pay for.
In other words, earned media.
I help my clients:

➡️ Get credible
➡️ Get visible
➡️ And grow

And I do this using my proven #ThoughtLeadership #publicity strategies.

Thought Leadership PR

The entirety of your visibility matters: 

→ Where you’re found online, 

→ By whom, 

→ And how you’re perceived

All these levers must work
together for you to generate and multiply professional opportunities for your personal brand and, by extension, your business. Each thought leadership campaign I design, centers around harnessing the power of the media to your advantage by earning meaningful coverage which creates influence when amplified. 

Thought Leadership PR

The entirety of your visibility matters: 

→ Where you’re found online, 

→ By whom, 

→ And how you’re perceived

All these levers must work
together for you to generate and multiply professional opportunities for your personal brand and, by extension, your business. Each thought leadership campaign I design, centers around harnessing the power of the media to your advantage by earning meaningful coverage which creates influence when amplified. 

By creating a personalized list of current, vetted, and appropriately matched media contacts from my proprietary media database, you and your story are always being pitched to the right platforms, increasing the odds of coverage. This, paired with my long-standing relationship with trusted journalists, editors, and leading online and print publications ensures all media opportunities align with your values, voice, and build a solid reputation with your audience.

LinkedIn Ghostwriting

Your expertise and proven business process stand out as the unqualified drop away. Especially when you can demonstrate your influence to potential customers and investors at scale and in real-time with your LinkedIn profile. I transform your LinkedIn profile from a static resume to your own dynamic thought leadership landing page with content primed to showcase your authority, services, and ability to deliver real value. Clients receive more media, networking, and sales opportunities, growing their personal brand and business.  

The Opportunity Is Significant

Right now, LinkedIn hosts 800+ million global users. Of these users, many identify as decision-makers and regularly use the platform to gain peer insights, expertise, and recommendations. But only 1% of regular users actively share content. The stage is set to give you the advantage when sharing content. 

LinkedIn Ghostwriting

Your expertise and proven business process stand out as the unqualified drop away. Especially when you can demonstrate your influence to potential customers and investors at scale and in real-time with your LinkedIn profile. I transform your LinkedIn profile from a static resume to your own dynamic thought leadership landing page with content primed to showcase your authority, services, and ability to deliver real value. Clients receive more media, networking, and sales opportunities, growing their personal brand and business.  

The Opportunity Is Significant

Right now, LinkedIn hosts 800+ million global users. Of these users, many identify as decision-makers and regularly use the platform to gain peer insights, expertise, and recommendations. But only 1% of regular users actively share content. The stage is set to give you the advantage when sharing content. 
As a LinkedIn Ghostwriter, I make sure my clients reach new audiences and attract potential customers with thoughtful, smart, authentic, and high-quality branded content that gets people talking – for all the right reasons. 
Contact us today!